Determining what kind of retail your community can support and refining a list of potential businesses to target are key steps in achieving your retail attraction goals. Once you've done this groundwork, how do you appropriately "pitch" your community's investment opportunities to particular retailers? This online webcast session will highlight what contributes to strong retail attraction marketing materials and will provide tips on how to verbally "pitch" retailers and developers at events like ICSC's Dealmaking Exchanges.

This webcast is part of a comprehensive six-month Applied Training in Retail Attraction and Dealmaking beginning in January and running through June. The program will help participants develop and analyze basic demographic data, identify retail gaps and opportunities and learn how to use national sources of demographic data to best market their commercial corridor to potential retailers and developers. (To access earlier recorded webcast presentations from this series, please visit www.lisc.org and click on the "Events" tab.)

Save the Date!

Mark your calendars now.The next Retail Attraction and Dealmaking webcast open to the public will take place on Wednesday, June 11, 2008 from 2:00 - 3:30EST.Further information about the webcast and login information will be sent out as the date nears.

How to Attend the March 19th Webcast

No RSVP is necessary.

On the day of the webcast, please log on fifteen minutes early to ensure a seat. Log on to Live Meeting via the following url:

https://www.livemeeting.com/cc/fanniemaefoundationseminars/join?id=4S64QP&role=attend&pw=attend

If prompted, please enter any necessary information to access the meeting.

Meeting ID: 4S64QP

Attendee Meeting Key: attend

Audio Instructions

There are two methods of listening to the audio portion of the call. You may call the toll free number or listen to the conference broadcasted over your computer speakers.

Toll free: +1 (877) 213-1782
Participant code: 564811